NODWIN Gaming and JSW Sports to Elevate Esports

NODWIN Gaming and JSW Sports to Elevate Esports

NODWIN Gaming (NODWIN) is announcing a strategic partnership with JSW Sports, India’s largest sports promoter and pure play sports management enterprise, to monetize and market its gaming, esports and cultural intellectual properties (IPs). This transformative collaboration is set to redefine and empower the rapidly evolving esports ecosystem within the country.

This partnership further solidifies NODWIN's strategic focus as a sports media company. With esports and sports having very large audience and media overlaps in India, this association brings together NODWIN Gaming's unparalleled expertise in esports operations and esports content creation, complemented by JSW's extensive experience and footprint across sports, especially their commercial vertical which has established itself as one of the best in the country working with more than 150 clients on sports marketing.

The combined strengths of the two industry leaders are also focused on launching new esports focused Intellectual Properties in India, educating the market and important stakeholders along creating the right partnership platforms for brands and advertisers.

NODWIN Gaming's esports IPs are celebrated for their unique appeal, offering a diverse and dynamic range of content to suit the entertainment needs of the community. This collaboration also aims to showcase rich and engaging storytelling within the esports domain, catering to the ever-evolving interests of the gaming community.

Commenting on this strategic partnership, Akshat Rathee, Co-founder and Managing Director of NODWIN Gaming said, "We at NODWIN Gaming are thrilled to announce our partnership with JSW Sports, a momentous milestone in the esports ecosystem. NODWIN Gaming's technical know-how and leadership in the esports and gaming domain, combined with JSW Sports' commercial expertise, positions us to unlock unprecedented opportunities in the distribution and monetization of esports content. Our shared goal is not only to empower the esports ecosystem but also to establish new benchmarks for the future. While there's much work ahead, the excitement and possibilities are boundless!" 

Speaking on the partnership, Divyanshu Singh, COO, JSW Sports, said, “India has one of the largest esports viewing audiences in the world, estimated at roughly 150 millions viewers. That number swells up to 290 million when you combine it with both, esports playing titles and fans. Talking more numbers, In 2024, the revenue in the esports market is forecasted to reach US$124.8m, and that number will only grow exponentially in the years to come. In JSW Sports and NODWIN, we see two market-leaders with the kind of synergies to capitalize on these trends, and change the game when it comes to distributing and monetizing esports content.”

The strategy spans sponsorship, media rights, activation, and influencers, creating a comprehensive framework to maximize the value of gaming and esports content.

HONOR introduces its latest smartwatch - HONOR CHOICE Watch that will be available for sale starting today, 4th March 2024, 12:00 noon onwards across brand website -, and mainline stores near you. Launched in Black and White color variants, the watch can be purchased at a price of Rs. 6,499 with an introductory discount of Rs 500, bringing its price down to an irresistible Rs. 5,999.

The smartwatch is packed with innovative features such as a spacious 1.95-inch AMOLED Ultra-thin display, built-in multi-system GNSS for fast and accurate positioning, enhancing overall navigation and tracking capabilities, one-click SOS bluetooth calling, and ultra-long battery life of an impressive 12 days of typical usage on one charge, even while continuously monitoring sleep for 7 hours nightly. It is also 5 ATM water resistant that makes it a great choice for water activities like swimming, surfing, etc.

HONOR CHOICE Watch seamlessly connects with a smartphone with the HONOR Health app that is designed to monitor health conditions and additionally offers a slew of unique and customized free-of-cost work out modules for various outdoor and fitness activities. The innovative all-day Stress monitoring function actively evaluates stress levels by continuously collecting heart rate signals at intervals, making it a dedicated companion for monitoring both physical and mental health.

The HONOR CHOICE Watch is also your all-day health companion. Whether day or night, the watch diligently monitors your health all-day and traces changes, providing a vigilant guard over your health. The watch facilitates One-click measurement of heart rate, SpO2 and stress levels, typically completed within 60 seconds. The fully upgraded heart rate algorithm and advanced sensors, this device offers continuous and accurate monitoring of your heart rate. For SpO2 monitoring, the watch's sensors use red and infrared light, advanced algorithms, and personalized reminders to estimate and monitor blood oxygen levels, helping in proactive health management and improved overall performance.