Kakao Games, in collaboration with global entertainment brand SM Entertainment, has announced the global launch of its new K-pop collection SMiniz today, featuring stars from iconic K-pop groups NCT, RIIZE, and aespa.
Available today on iOS and Android mobile devices, SMiniz is a colourful and casual match-3 puzzle game featuring chibi character versions of K-pop artists under the SM Entertainment brand, adorably known as βMinizβ. Players will progress through puzzles alongside their favorite Miniz, with launch day support for Korean, English, Japanese, Traditional Chinese, and Simplified Chinese languages.
Following todayβs global launch, players will be able to participate in an in-game event to obtain previously unreleased Special Artist Photocards for their favourite K-pop star. Additionally, until 10 March 2026, users who download the game and complete missions will have the opportunity to receive SMiniz merchandise through a special offline event at the SM Kwangya Store.
SMiniz Features:
Casual match-3 puzzling featuring mini character versions inspired by SM Entertainment artists.
Solve puzzles alongside their favourite stars in an accessible and easy to enjoy gameplay experience.
A celebration of K-pop fandom culture with collectible photocards and fan zone spaces.
Customisable costumes inspired by K-pop artists that bring the groups to life within the game.
Anticipation has been building for the launch of SMiniz, with pre-launch promotional activities such as a roulette giveaway event featuring Photocard sets, as well as online and offline promotions linked to the recent SMTOWN concert in Fukuoka. Kakao also ran a closed beta test in 2025, which received positive feedback.
Developed as an in-house title targeting a global fanbase, Kakao Games is handling global publishing and live service operations, while METABORA is responsible for development, and SM Entertainment provides the IP of its affiliated artists.
