Outright Games and MGA Entertainment (MGA), one of the largest privately held toy and entertainment companies in the world, are thrilled to announce that Bratz: Rhythm & Style is out now on PlayStation 4®, PlayStation 5®, Nintendo SwitchTM, Xbox One, Xbox Series X|S, and Steam.
Combining fashion, music, and rhythm, this stylish new game lets fans play as Cloe, Yasmin, Sasha, and Jade as they take to the runway to showcase fierce new looks and moves. With 20 original tracks from the Bratz universe, stylish mini-games, and global exploration, Bratz: Rhythm & Style lets fans live out their ultimate fashion fantasy starting today.
Whether you're slaying the runway in a global fashion competition in single-player story mode, or battling it out in Party Mode with up to 4-player local multiplayer, Bratz: Rhythm & Style is packed with glam, groove, and girl power. Players can explore six vibrant cities including London, Tokyo, and the Bratz hometown of Stilesville, discovering new trends, unlocking hundreds of fashion items, and facing off against fan-favourite villains.
With over 400 clothing items, shoes, make-up looks, and hairstyles from past and current doll lines, players can enjoy mixing and matching to create their dream outfit ensemble. Long-time fans can look forward to multiple Easter Eggs, recognisable clothing items from past and present doll lines, and the return of fan-favourite characters, including style queens Kumi, Felicia, Nevra, and Roxxi, as well as the iconic villains Burdine Maxwell and the Tweevils, who are out to defeat the Bratz at any cost.
On top of this, the game features an epic soundtrack, packed with iconic songs from Bratz: Rock Angelz and beyond, including fan favorites like "So Good," "My Attitude," "It’s a Girl Thing," and "We’re the Bratz", plus the unforgettable Bratz theme, delivering the ultimate Bratz vibe for both new players and longtime fans.
Stephanie Malham, Managing Director of Outright Games, said, “We’re so excited to see Bratz: Rhythm & Style out in the world today. This launch is the result of an incredible creative partnership with MGA, and it brings a bold new energy to the Bratz gaming legacy. From globe-trotting fashion adventures to stylish multiplayer dance-offs, this game is all about fun and friendship - everything the Bratz stand for, now brought to life for fans old and new.”
Josh Hackbarth, Chief Marketing Officer of MGA Entertainment, said, “The launch of Bratz: Rhythm & Style marks an exciting moment for the brand and our community of fans. This game invites players to fully immerse themselves in the Bratz world – not only through fashion and music, but also through the attitude and heart that define the brand. It’s a true celebration of self-expression, friendship, and the bold Bratz spirit that has empowered fans for nearly 25 years.”
First launched by MGA Entertainment in 2001, Bratz has become one of the best known and most globally recognised fashion doll brands in the world. The original collection of dolls first introduced the world to Cloe, Sasha, Yasmin, and Jade - a super fashionable, diverse group of friends who are all about setting trends and expressing themselves. Throughout the 2000s, the brand beat all previous toy sales records while the license expanded to a TV show, movies, and games. The Bratz have continued to see great success into the 2020s, with the social media series “Alwayz Bratz” releasing its second season in February 2025.
Outright Games and MGA Entertainment previously partnered in 2022 for Bratz: Flaunt Your Fashion, the first Bratz console and PC game released in over a decade, and in 2021 for the mobile title Bratz Total Fashion MakeoverTM, which launched in the same year as the brand's 20th anniversary.
